Sunday, September 27, 2009

FRIDA HITS IT BIG FOR GUCCI!

I am so amazed with what's happening at Gucci right now. Frida Giannini took the label into a different level. She removed pornography from Gucci and transformed it into a sexy, glamourous, and sophisticated brand.

For this season, she was inspired with tons of harnesses. It's a mixture of sci-fi, paratroopers, and vixens. In tough times, women have to show their inner strength to withstand suffering and pain. Frida gave justice to her Gucci lady. She is a grown up woman and is willing to fight for anything...GOOD.

The clothes are tight to the body with attention to detail. The Gucci customer will be very happy for next season. She used white, gray, black, and ikat print ( I thought it was a disconnect to the collection) to make her collection STRONG and COHESIVE.

Of course, Gucci's sales highly depends on the accessories: White bags with rope detailing; platform sandals with zipper and buckle detailing; cut-out platform boots; horse bit belt buckle with rope details; sunglasses that can kill.

A triumph for Gucci and Frida. I am sure Mr. Pinault is happy with the outcome of the show... Big $$$$.















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